Feedback
Ask every client how the visit went, and let the ones who want to say it publicly.
Feedback asks the question nobody at the desk has time to ask. A kept appointment becomes a scheduled ask; a few hours later the client gets one message with a link to a short private page. You send nothing, and you chase nobody.
The page is two panels: After the visit, which is the setting, and What people said, which is the reading. The second is why this is a page of its own rather than a tab beside Reminders — a cadence is configured once, answers are read every week.
After the visit
- Ask for feedback after every kept appointment — the switch. Off, nothing is scheduled.
- Ask after N hours, counted from the end of the appointment. Between 1 hour and 14 days; 20 hours is the default, which reaches most people the following morning.
- Thank-you voucher — None, Percentage off or Amount off, with a Value and a Valid for in days.
Only kept appointments are asked about, and never one that ended more than a week ago. Switching the feature on therefore does not message two years of history — it starts with this week.
The rule the whole thing rests on
The voucher is minted the moment an answer is saved — whatever the rating, and whether or not the client ever opens the Google link. The link itself sits on the page for everyone, with nothing attached to it.
That is not squeamishness. Google prohibits paying for reviews, and it equally prohibits showing the review link only to people who rated well, which the trade calls review gating. Both get a business penalised, and the penalty lands on you, not on us. So the reward is for answering. What you get is honest feedback from everyone and public reviews from the people who wanted to leave one.
The review link needs somewhere to point: add your Google Maps page on Business. Until you do, the panel says so rather than letting you wonder why nobody reviews you.
Which channel it uses
One message, on the first channel that can carry it: email, then LINE, then WhatsApp. Email leads because it is the only one that carries the designed card and the only one a client can go back and find. WhatsApp is last because the visit is long over, so Meta's 24-hour window is shut and only the approved review template can be sent. Someone with no address, no LINE and no number is marked as unreachable rather than retried.
What people said
Newest first, ten to a page: the rating out of five, the client, the service, the date and the comment they typed. A voucher shows its code on the entry, and is marked used once it has been redeemed.
Redeeming happens where the money does. The client reads the code out at the desk, you type it into the Voucher code field on the booking form in Appointments, and it is checked before the appointment is written — expired, unknown and already-used each say which. It is single-use, so two desks racing the same code cannot both win it. The discount itself is applied by whoever takes the payment; the code is the proof, not the arithmetic.
The plan
Feedback is included from Growth. Your settings survive a downgrade, and asks already scheduled simply wait rather than being cancelled — coming back to Growth resumes the queue where it stopped.